Monday, 3 May 2010

shaunis evaluation

In what ways does the media product use, develop or challenge forms and conventions of real media products?

During the filming and editing of our documentary we maintained a technical level mostly by the different techniques we used with sound. We had to try and make the sound all the same volume as on some shots the voices were louder than on others. We also had to overlap the sound onto either different shots or we had to overlap it where we inserted a picture. Also at the beginning of our documentary we had to cut down our piece of music we used so that it would fit into the space we wanted. The technical part of all this was getting the music to overlap with the voice over we had and the background noise from out shots we had to make them all a good volume so that the sound would be practical for our documentary. Also we used a lot of cross dissolves in the beginning so there would be a smooth transaction between the different shots we used and it wouldn't just jump from shot to shot. We also decided to insert still shots this maybe conventional to editing in other documentaries because we used still shots of newspaper clippings and magazine clippings. This is also very common in most documentaries about subjects that have appeared in the news such as this one. We also used still shots from when Nick Griffin (the BNP leader) was on Question Time.
























Our documentary reflects more that it challenges the conventions of documentaries because we used many things in our documentary that are also in lots of other documentaries. Like for example the different shots we used while filming interviewing people. We used a close up of there member of the BNP with lighting coming from the side to highlight his face. We did this with no interviewer in shot so the audience could focus on this one person. This i find is a very common feature in most documentaries with a formal interview. However while asking questions to the students we only used medium shot which is also very common in documentries and very common in our documentary as we used this shot the most through out. This documentary fulfills the nature of the genre mainly because of the content, it is a very common subject that has been in the news lately and therefore attention has already been bought to this particular subject.

We are trying to provide the audience with knowledge of what the younger generation think of the recent occurrences in the new and there views on politics.

During our research we each analysed a different documentary of our own which had some of the same features that our documentary did. I did Katie: My Beautiful Face. This had many of the same things w used in our documentary such as the interviewing techniques used like the hidden interviewer to keep the audience focus in the subject in question. Also the interviewing shots were the same too. Below is a like to my analysis and on there is a link to the documentary its self.


How effective is the combination of your main product and the ancillary texts?

In our product we were trying to achieve awareness on young peoples views on politics and show the audience students views on these things my asking them what they though because its there generation. I think this was portrayed very well through our radio advert and our poster. In our radio advert we briefly told the audience what this documentary would be about without giving away too much detail just enough so they would want to watch it. We also used a clip from our documentary its self just as a sneak peak of what was to some. Secondly our poster doesn't have much text on it apart from the channel logo and the time of showing and the title its self becuase we wanted to keep it simple but effective. We cross dissolved three pictures one of Barnsley town hall, another of a BNP march and another of the Great Britan flag. All of there were relevant images for the subject in question and this also doesn't give too much about our documentary away. This is our poster below. We made this on photoshop as you can see.












Also a real advertising product i looked at was the documentary 'an inconvenient truth'. This documentary was about global warming and the main purpose of this was to make the audience wake up and see what is happening to our planet. I think they portrayed this very well in the poster that advertised this documentary.






















The subheading is 'a global warning' instead of the regularly used saying global warming which is apply on words but is also giving the audicent and site to what is going to happen. The poster its self is rather plain but still gives the audience the main idea of what this documentary is going Tobe about like our poster. This has just a simple image of a factory with smoke coming out in the shape of some kind of swirl. This is to show the audience how much they have got sucked and it grabs the audiences attention. However while our documentary poster is very colourful and ye catching this one is not but its advertising this documentary very well. Both our poster and this one have simple images and simple lettering. However our simple images are all crossdissovled to make one picture which makes it look more busy than this one yet it doesn't give anything away at the same time.
What have you learnt from your audience feedback?

We automatically thought about this subject when we got to our briefing because it is a current issue in the news today and people seem to have alot to say on this matter weather they we for or against the BNP. However we didnt know how open the audience would be when we asked them questions, we didnt know if they would shy away and not want to tell us the truth about what they think.We also discovered that considering our target audience we would show our documentary on the dispatches series on channel 4 with our target audience been people from the ages of 18 to 25.






During our filming and editing we tried to make it as clear to the audience what the subject of our documentary was going to be all the way through. We made sure by the questions we asked when interviewing the different people always referring to the subject in hand. When filming we made sure of this just even by little details for example 'Joe Casket' a member of the BNP, when we were interviewing him we had a backdrop of the Great British flag in the background because we know they are the colours of the BNP sign. When editing we also decided to inert newspaper clippings of things about the BNP in the press for example in the papers and on leaflets. We edited these in after we edited everything else just to show that we researched it that little bit further. When we were filming we constantly had to think about the audience becuase we were asking them questions there fore we had to ask relevent questions the be polite and consider there feelings even if they were a memeber for the BNP we has to be biased and not have an oppinion. There is only one interpritation of our film and there are both sides of the argument in there and i think that we potrayed this subject very well.




How did you use new media technologies in the consturction and research planning and evaluation stages?




There differnet technology we used helped us make the film we have today to film all the footage we have we used a HDV 1000 camera. We found the camera fairly easy to use as it was pretty straight forward. However becuase the camera is so big it was hard to film some scenes outside becuase the wether was so bad so we wouldnt use some of that footage.









We also used a zoom recorder for our voice overs and for our radio trailer this was also very easy and straight forward and it also didnt pick up any backgound noise which was good becuase sometimes we were filming and recording in coridoors with students just walking past. We also used photoshop, this helpedus create our poster for our documentary and this proved very useful. The main thing we used was final cut express. We used this to cut edit and finish our documentary on.



Another thing we found useful was garageband. We used this to create our raido trailer we also found this rather easy to use. We used blogger this year which is something we didnt use last year. We used this to help us plan things and so we would know where we are and what needs to be done. This also allowed us to work on things from home. We also used youtube to allow people to see if and we also used social networking sights such as facebook so this could allow our friends to see it and comment on our finished products this proved very useful in audience research.

shaunis documentry analysis

The documentary i am going to be analysing is Katie: My Beautiful Face. A Cutting Edge documentary by Channel 4 about a 24 year old model who was viciously attacked and had acid thrown in her face which then destroyed her face. This documentary follows her and shows her trying to build her life back up and gain the confidence she once had.

This documentary starts with Katie and her head is facing a television screen which is showing this things she used to do in her career such as her previous modeling and television presenter work. All the time Katie is talking over this about how much she used to love doing her work and loved going out with her friends however to build up the anticipation of what happened to her, her face is not shown during the first few minute or so of this. In the background over her talking and there is music just soft music to set the atmosphere of the documentary. However in between some of the shots you can see close up shots and extreme close up shots of Katie cleaning her mask and putting bandages on her arms. Then however as the subject changes to the accident and what happened there is a close up of her face and then the title, 'Katie: My Beautiful Face' comes in this centre of the screen in white, this colour has the connotations of goodness. In the title the word 'beautiful' is emphasised and is a bigger word than the rest. This shows that even after what has happened she is still beautiful.

After that the images fades into black and then the shot changes to a long shot of Katie just walking around her house doing the things that she does every day so she feels safe in her own home. Next there is a voice over woman who is telling the story of what happened to Katie and her face all the while Katie is still doing the same things she does every day. There is then an extreme close up to Katie and her mum emptying all the medicines she uses onto the table to show the audience how much medicine she has to use and how much is has effected her life.

The lighting in this documentary is very light to show the positivity in her life now that she wants or is trying to get everything to go back to normal.

Audience Feedback

During our editing process we trialled aspects of our film to our target audience. We allowed students to view different clips of our documentary and asked them to write a review or paragraph on what they thought, positive and negative points welcome.
Below are some of the opinions:

'i didn't know how many people in barnsley wanted to vote for the bnp. A good short documentary about a good issue'

'Very good interview scenes with the BNP supporter Simon Casket, i liked the use of lighting in these scenes i thought it was a good idea to light up one side of his face as it looked effective. the background also seemed to reflect the BNP due to the colours. I think their should have maybe been more indepth interviews with students to see if any of them are actively opposing the BNP e.g. what students can do to try and stop the BNP gaining power. Good work.'

'Very relevent issue, good use of music i like how it changed when the title to your documentary was shown. Enjoyed the simple interviews with students they weren't too long but got their views across.'

'Overall a good documentary highlighting current issues. Good that the veiwer sees opinions from the BNP and from those opposing. It's good to see students my own age giving their opinion on important issues like politics.'

'I found the interview with George Arthur too long, my attention wandered a little at that point as there is no interesting background or anything. The editing was quite smooth and i thought the establishing shots on the introduction to your doc flowed well.'

Research Shona

Political documentaries contain many of the same conventions as other documentaries such as talking heads; interviews conducted in a plain room or room reflecting the subjects position or character, archival footage and voice over narration as seen on the site
http://www.documentarysite.com/conventions.html



Whilst researching political documentaries and how they are targeted at a specific audience i came across a chart created by CinemaNet Europe which shows how they research concepts when considering a new programme

Radio trailers research Shona

Radio adverts are an effective way of promoting film and television as they use a different medium they enable the advert to reach a wider audience. There are various types of formats of radio advertisement such as dialougue- peformed by two or more voices, monologue (where the voice acts as a character rather than a mere narrator), jingles and finally our chosen method which was straight read with music in the background.

When trying to find examples of radio adverts promoting documentaries impaticular political ones results were virtually non existent, so we took our inspiration for ones used to propmote films, in that they give an indication to what the programme is about, we had extracted audio from our film and included background music.

Evaluating video production Natalie

Evaluating video production

In what ways does the media product use,develop or challenge forms and conventions of real media products?
At a technical level within our documentary we used sound overlaps where the sound carries over from one shot into the next, this worked particularly well with the fade transition effect we put on most of our shots, by using overlaps it allowed the fades to appear more smooth as the sound didnt suddenly vanish. During the introduction to our film we provided smooth transitions between three establishing shots of Barnsley town centre it allowed the viewer to feel as if there was one long continuous development of action rather than messily put together shots that do not flow. We refrained from using continuity editing such as eyeline matches or match on action technique as they were not needed at any point within our documentary. We inserted a still shot
of Nick Griffn's (leader of the British National Party) apperance on question time over the top of an interview with George Arthur a memeber of unite against facism, by involving this intertextual moment during the interview we succeeded in allowing the audience to ultimately see Griffins mannerisms as George was speaking about them.

Our film both challenges and follows certain conventions of the genre we are working in. Our film in once sense is quite generic with how it is structured following most conventions of political documentaries. We use voice overs at the start of our product which are used in almost all documentaries for the introduction. Also a further common atribute of documentaries is the interview process. We chose to have a hidden presenter using the technique of vox pops when conducting the interviews with our main characters George Arthur and joe casket, which alllows the audience to concentrate solely on their opinions with no interviewer in sight. In comparison to this our documentary challenges the convention of political documentaries because of its target audience. In most or all documentaries concerning politics the target audience is above 25 as the issues being dicussed do not generally interest a young audience, also they seem to never be asked of their opinions. We deliberately chose a young audience as we felt it important that their opinions about politics were to be listened to, we wanted to portray the youths perspective of the changing politics in Barnsley, we did this by using opinions of the student population in Barnsley college.
We were aiming to provide information and insight into the political opinons of the youth in barnsley, often people enjoy watching documentaries about the BNP as they are such a controversal Party. An example is the widely watch documentary BNP Wives http://video.google.com/videoplay?docid=-6145793487676011977 .

Richard Dyers theory of entertainment describes the ways the audience gain entertainment from the media, some of his five main points apply to our documentary, we used transparency(our main characters real opinions are exposed), education, socialisation and community in that it focuses on a local area.
I analysed another product of the documentary genre which was shown on channel four, My big fat gypsy wedding. Although it was a different subject matter and was more light hearted, it stilled carried the same conventions as our documentary, vox pops are used throughout with the same interveiw style as our own conducted with an unseen presenter.
How effective is the combination of your main product and the ancillary texts?

In our main production we were trying to achieve an informative and insightful documentary aimed towards the younger generation of 17 to early twenty-year-olds. Within our documentary we wanted to discover the youths opinions on a particular political party which is on the rise in their area. As the student population in Barnsley are approaching their first election process and that recently the political party in question, the British National Party, have been prominent in the national news causing unprecedented controversy, we felt this to be a relevant and current topic. As the BNP received the highest number of votes in this area we aimed to reveal that not all of Barnsley especially the young adults agree with this parties views. We particularly wanted to approach the subject with an unbiased view so wanted to interview people for and against.
Our two advertising products the radio trailer and poster for our documentary seem to reflect the main aims we wished to achieve. The poster was easy to create through photoshop. Our poster consists of the town hall of Barnsley which shows the location, the union jack flag faded into the background a prominent symbol used by the BNP, a number of young protesters to illustrate the opposing side and finally the title which portrays that the BNP are on the rise in the area. The text we used for our title was kept simple in black and white font with the first letter of each word black to illustrate the accrostic feature. Overall it includes every point that is risen in our documentary itself, it subtley shows the public what the documentary will include.
Our other source of advertisement was a radio trailer created on Garage band, which ultimately is an enticement to watch the documentary so holds back information giving the audience a quick and vague insight. We used student’s voices to highlight the main points ‘your area, your views, your politics’ this also puts across our target audience. It leaves most to the imagination but as our time limit was 30 seconds we had to limit the information included. However we managed to reflect the main aims of our documentary as we included dialouge clips taken from the documentary of for and against quotes concerning the BNP along with the fact that it included student voices.
http://mediaa2ssn.blogspot.com/2010/04/radio-trailer-and-doc-poster.html

The two ancillary texts are effective in selling our production as they include vital information but do not give away too much of what our documentary is about. The poster is interesting as we chose to cross dissolve many images to create one interesting main image. The poster would ultimately sell our documentary as it is eyecatching and appears controversial enticing the audience. We found it difficult to find any other similar documentary posters however an alternative poster i analysed was from the documentary 'FUEL' in comparison to our poster this one appears to be much more simple and uses only one main image in contrast to our three. This poster also uses more taglines ultimately explaining more and giving the audience a bigger insight into what the documentary FUEL will entail. We chose not to use many taglines as we wanted the main images in our poster to be the vocal point so the audience could not be distracted by any text, also because our poster uses three images combined and has no empty backrground the poster is busy, the use of any text would have made the poster appear too cluttered. These posters although advertising the same genre of product are very different however both capture the audiences attenion ours with images and FUELS with text. The radio trailer likewise captures the audiences attention as it is fast paced and in a short amount of time uses music, quotes and information to sell our product.
Both illustrate the objective of the documentary without giving away too much information.

The poster for FUEL.


This is the other advertising product i looked at when researching other products similar to our documentary. http://mediaa2ssn.blogspot.com/2010/03/natalie-analysis-of-film-poster-fuel.html

What have you learned from your audience feedback?
When we first started out on this project we decided we wanted to concentrate on the topic of politics as it was relevent as at the time of filming the BNP were in the news weekly. However we needed to know if there was an audience for this type of documentary so we devised a questionnaire to determine what age we should aim our documentary at and what channel would allow our product to recieve the biggest audience. We discovered that the average age of the audience would be 18 to 25 and that the channel that was most preferred was channel 4.
http://mediaa2ssn.blogspot.com/2009/10/blog-post.html

Taking this into consideration we begain to decide how we could relate our idea of a documentary about the BNP's rise in Barnsley to the youthful audience and the cutting edge new documentaries that channel four are known for. Therefore this is when we decided to add more originality into our idea. There are many political documentaries around, however there seemed to be none aimed solely at a young audience all others seemed to have the elder generation in mind for their target audience, including interviews from adults with no comment on how politics affects the young. Therefore taking our qestionnaire into mind we came up with what points in our documentary would attract a 18 to 25 year old audience these being, we would include on the spot interviews from students of barnsley hearing their own personal views of the BNP, information on social events such as the festival for 'love music hate racsim', youthful music, and interviews from important elders however they would be asked questions on what would be important and not boring to the younger generation.
When we trialled aspects of our film we received various praise and contructive critisim.
We gained the knowledge that the interviews with students was well received as someone stated 'its good to see students our own age giving their opinion on important issues like politics.' It seemed to be quite well received, the postive aspects we found that people commented on were the interview scene with joe casket 'i liked the use of lighting in these scenes i thought it was a good idea to light up one side of his face as it looked effective' the music and the editing on the introduction. In contrast to this we did receive some constructive critisim 'I found the interview with George Arthur too long, my attention wandered a little at that point as there is no interesting background or anything.' This was extreamly helpful as it made us realise in compasrion to the rest of the documentary that this scene was quite slowand uneventful. Therefore we were inspired to try and overcome this by trying to break it up with insert shots. We included posters, newspaper articles and leaflets to try and illustrate better what George is trying to say and at the same time it manages to create more interest for the audience when watching.

How did you use new media technologies in the construction and research, planning and evaluation stages?

During the making of the documentary we used a numerous amount of new media technologies. We used HDV1000 cameras to capture all our raw footage and zoom recorders to record the sound during interviews, voice overs and for our radio trailer. We found the camera easy to use it was fairly simple to change settings and allowed easy transportation to our various locations. However we did have a problem when using the cameras microphone outside in windy weather, the same problem occurred with the zoom recorder. As a result some outside footage we filmed could not be used, this slighty hindered our creativity as the orginal interesting location of the town hall in barnsley could not be used. A zoom recorder was a simple piece of equiptment allowing us to easily record our voiceover and trailer, a negative aspect was that there could be no background noise or the recorder would pick up unwanted sound, therefore we had to find empty rooms to record in.

The group used Photoshop to create indvidual poster and then came together to create a final group poster. Photoshop was an incredibly useful resource as it enabled us to be extreamly creative. We found it fairly simple to use and we were happy with the outcome of our final poster. Photoshop allowed us to use tools unavailable on most other programmes resulting in a professional look. This year we used final cut express as our editing resource it proved to be a lot more advanced than the IMovies software used in our AS year. This had various tools which were extreamly helpful, one being the wire framing tool which enabled us to reframe shots that had too much bare wall space above the subject. A further software we used was garageband to create our radio trailer on, this was similar to final cutand allowed us to layer sounds, we found this fairly simple to use. Using blogger this year resulted in an easier planning process for our documentary, as paperwork and the task of handwritten work was eliminated. It also allowed us to keep all our work in one place where we could all access it at home or at college.
Along with blogger we used other internet sites such as youtube to broadcast our product and to gain a wider audience, also facebook was useful to gain audience feedback for our documentary. we used internet search engines also to help with research.









None of this software really prevented our creativity as all allowed us to develop our ideas. Although sometimes we found it hard to use the final cut software to edit our film we managed to resolve most of our problems.











Friday, 30 April 2010

Research on other documentaries Natalie

Documentaries are a popular genre of programme they are widely watched throughout the uk and are easy to come across on the televison and widely available to watch on the internet some sites that were useful to us when researching were.

http://www.channel4.com/
This website had a whole section on documentaries all available to watch on 40d. This was conveniant as this was where most of us watched the documentaries we analysised.

Other useful documentary websites we used:

http://www.documentarytube.com/
This website was useful as a section devoted to politcal documentaries was available, allowing us to watch others similar to ours and discover any conventions


We found the information on this website which is about documentaries in general useful:
http://en.wikipedia.org/wiki/Political_documentaries
It describes the history of documentaries and also has a section on the beginning of the political documentary.

http://www.youtube.com/ was also useful when researching documentaries as there are various videos which have been posted under the genre of political documentary